Denise DeMarchis is founder and CEO of Matilda Jane Clothing (MJC), a kitchen table startup that quickly grew into a national children’s clothing business. Since the age of 12, Denise has held a passion for art and design and spent a decade showcasing her painted furniture and clothing line at regional art fairs before launching MJC with its core values of heart, loyalty and extreme generosity. Denise was even recently named one of Fort Wayne, Indiana’s Top 40 Under 40.
The quality and care that goes into Matilda Jane Clothing starts before you even open your box. The outside of each and eveery shipping box is adorned with beautiful MJC stickers! Once you get into your box each piece of clothing you purchase is in a pretty tulle bag with MJC’s logo.
The Serendipity Collection is what is in this summer! Some of the adorable pieces of this collection include:
The Apple Pie Lap Dress.
The Ruby Ellie Dress.
And the Swiss Miss Paneled Knot Dress. (You can find the full review of this Matilda Jane Dress at Real Mom Reviews!)
A key guiding principle at MJC is the company’s strong focus on “extreme generosity” and random acts of kindness. As an extension of MJC’s desire to give back the company also actively involves its customers in ongoing charitable giving efforts – most recently, Matilda Jane Clothing asked customers where to donate in its “Spread the Love” initiative. The annual campaign involved surprise giveaways to 100+ deserving families, as well as smaller giveaways to 300 individuals, a $50,000 expression of MJC’s heartfelt thanks to its loyal customer base. Despite MJC’s strong online presence – more than 40,000 Facebook fans, a thriving blog, and a website that attracts more than 70,000 unique visitors monthly, the company has bucked the trend and chosen not to have an e-commerce store. MJC sales are made directly though a Trunk Keeper, a representative who gets to know her customers personally. The exclusive sale of clothing by Trunk Keepers is a wonderful direct selling model through which Denise is able to pay forward business opportunities for entrepreneurial women driven by creativity and relationship building.
Buy It: You can purchase items from the Serendipity Collection by visiting MatildaJaneClothing.com!
Win It: Matilda Jane has offered one super lucky reader a 75.00 Gift Card! Please make sure you read the Giveaway Rules before you enter! This giveaway is brought to you by Matilda Jane and Real Mom Reviews.
Mama Chocolate is not responsible for sponsor prize shipment.
{ 54 comments… read them below or add one }
I like the boys polo shirt and the whipowillow top for women.
Hmmm, so hard . I LOVE LOVE LOVE the Apple Pie Lap dress, but the Laverne dress is super cute and would look ADORABLE on my lil one
I love the the little dresses
The Ruby Ellie dress! My daughter Lydia would love it!
The Chicken Dress
Joanna Wrap Dress. Gorgeous. Love all the clothes!!
I like the
TWEEN DAYS OF SUMMER DRESS
I adore the Yours Truly Dress!
I love the Yours Truly Dress
I like the bubblegum dress
I like the POLLY PEASANT TOP
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I love the bubblegum dress
This is a cute dress: http://www.matildajaneclothing.com/viewproduct.php?ID=336

I’d like it better if it had sleeves though….
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i like yours truly dress
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Tween Apple Pie Lap Dress
I like the cotton candy tutu!
I love the Days of Summer Dress.
I love the SUGAR AND SPICE LAP DRESS. So cute.
BERRY EMILIA DRESS is really cute!
I love the LAVERNE DRESS!! LOVE it!!
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I love the Swiss Miss Knot dress. Almost “fairy taleish”
The Apple Pie Lap dress for my 1 year old and the Rubie Ellie dress for my 4 year old.
Joanna wrap dress!!!
The Yours Truly dress is adorable!
These are such adorable clothes!
These are adorable. I love the Berry Emilia Dress for my little one.
all of them!
I love the Chicken Dress.
i like CONFETTI DRESS
I also like the
JOANNA WRAP DRESS!
i love the peppermint dress!
Days of Summer Dress
Love the Peas in a Pod socks: http://www.matildajaneclothing.com/viewproduct.php?ID=3377
I like the laverne dress and the chicken dress, all of them are so cute!
Its been over a year since I have been able to buy new matilda jane – and the ruby ellie dress just might be the thing that brings me back!
I love the MAYBELINE DRESS
I like the Chicken Dress.
I LOVE MJ! My girls would love the Jane Exclusive Sundae Pie Tank Dress. We also need the Dizzy Leggings to go with a few of our pieces.
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The Laverne Dress is cute!
I love the DAYS OF SUMMER DRESS.
Lime Crush Big Ruffles
I like this dress! http://www.matildajaneclothing.com/viewproduct.php?ID=3366
I love the bubble gum dress
Bubblegum dress!!
Tween Apple Pie Lap Dress
What adorable dresses!
Cashew tank
Love the Perfect Day Knot Dress!
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I love the chicken dress! http://www.matildajaneclothing.com/viewproduct.php?ID=3361
The Laverne dress is darling!
I love the TWEEN MAYBELINE DRESS and the Annalise top!
all super cute- the bubble gum dress is precious little girl- makes me wish I was having a girl! I do have two nieces who I would share this with!
the apple pie lap dress is cute
I would love the Ruby Ellie dress for my granddaughter.